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Traveling in Madeira. An incredible place

Alex Kontsevych

Alex Kontsevych

Sr. Product Designer focused on craft, systems, and AI. Based in Wrocław, Poland 🇵🇱

Career

2026–Present

2026–Present

Founder

EU Remote

EU Remote

2023–Present

2023–Present

Sr. Product Designer

2021–2023

2021–2023

Sr. Product Designer

Lviv, Ukraine

Lviv, Ukraine

2021–2022

Design Manager

Qubstudio

Lviv, Ukraine

2020–2022

Head of the Dribbble Department

Qubstudio

Lviv, Ukraine

2018–2021

Product Designer

Qubstudio

Lviv, Ukraine

2021–2022

2021–2022

Founder

Remote

Remote

2018

2018

Product Designer

Cerera Technologies

Cerera Technologies

Lviv, Ukraine

Lviv, Ukraine

2016

2016

Web Developer

fullMoon.Studio

fullMoon.Studio

Lviv, Ukraine

Lviv, Ukraine

How I work

  1. Minimum lovable release > Complete release. Cutting is the hard part, building isn't.

  2. Trust is built in steps. When a model gets real authority, people need a lower-risk version of it first. On AI Replies that meant drafts before automation. Skip this step and trust never builds.

  3. The prompt is part of the design surface. I own it with the backend engineers: tone, context, token cost. If a designer never reads the model's output by hand, the UI is decoration.

  4. Design isn't done at handoff. I mark the events we track in BigQuery before we build. Then I watch session replays, read the feedback, and write to users directly.

  5. Taste comes from the boring work. You build it by doing the dull parts by hand, then staying long enough to see the result. Hand all of that to a model and in a few years you have opinions with nothing under them.

Tools

Figma is open all day. A Claude window next to it. Weekends go to side projects.

Dia
Notion
BigQuery
Mixpanel
Hotjar
Claude Code
Framer
Figma
Claude
Mobbin
Gemini
Reforge
NotebookLM
Dia
Notion
BigQuery
Mixpanel
Hotjar
Claude Code
Framer
Figma
Claude
Mobbin
Gemini
Reforge
NotebookLM
Dia
Notion
BigQuery
Mixpanel
Hotjar
Claude Code
Framer
Figma
Claude
Mobbin
Gemini
Reforge
NotebookLM

Let's talk about the next big thing